If you’re not using data to market your business, you’re missing out on a significant opportunity to connect and convert your target audience. Data-driven marketing uses a data to inform marketing decisions, resulting in more relevant and effective marketing campaigns. There are three main types of data marketing: explorative, predictive, and prescriptive. Keep reading to[…]
Author : Jane Snee
A passionate marketing entrepreneur, Jane Snee has extensive knowledge and experience across many industry sectors, working on campaigns for the Daily Mail General Trust, BBC and the Olympic Games.
Based in Sheffield, Jane loves connecting with people and currently leads the team at BDP Agency both influencing the direction of the agency and facilitating innovative projects with clients, delivering fantastic results.
Why B2B Data Is Important
In the business world, data is everything. The more data you have, the better informed your decisions would be. When making decisions about your business, there is no such thing as too much data. That’s why B2B data is so important. B2B data is information that pertains to businesses rather than individual consumers. This data[…]
Online Marketing Using Contact Lists
One essential aspect of business marketing online is building a list of contacts. This can be done in several ways, including subscribing to email lists, downloading e-books, or signing up for webinars. When you have a list of contacts, you can market to them repeatedly, which will help increase revenue for your business. Within this[…]
What Are Content Marketing Services?
To have a successful online presence, it is essential to have high-quality content. This is where content marketing services come in. Content marketing services provide businesses with the tools and resources they need to create compelling content that will attract their audience and help them achieve their marketing goals. This blog post will discuss content[…]
The 2 Main Types Of Marketing Data And Why They Matter
When it comes to marketing data, there are only two types that matter: customer data and market data. Customer data helps you understand your current and potential customers more deeply. In contrast, market data enables you to understand the trends in your industry, so you can adapt your data strategy accordingly. Within this blog post,[…]
How To Create Business Mailing Lists
Would you like to grow your sales by 50%? Of course, you would! One of the most significant ways to do this is by creating a business mailing list and sending regular mailings to your customers. This blog will outline how to produce a business mailing list and outline some of the benefits of doing[…]
Can I Send Unsolicited Business Emails To Business GDPR
Since the new GDPR regulations went into effect, there has been a lot of confusion about what businesses can and cannot do regarding email marketing campaigns. For example, can you still send unsolicited business emails to companies? In this blog, we will discuss the facts of GDPR compliance and provide tips for ensuring that your[…]
What Is A Marketing Campaign?
A marketing campaign is a coordinated effort to promote a product or service. It involves several marketing disciplines, such as advertising, public relations, and direct marketing. A well-executed campaign can generate a lot of interest in your product or service and help you achieve your business goals. This blog will discuss what goes into a[…]
Accurate B2B Data Providers UK
Are you looking for accurate B2B business data in the UK? Look no further! We are experts in providing high-quality B2B data that is up-to-date and relevant. Our data is sourced from reliable, trusted sources, so you can be sure you are getting the most accurate information possible. Our B2B data can help you achieve[…]
Marketing Direct Forum Announces Speakers
Today, marketing Direct Forum, the premier event for marketing professionals, announced its line-up of speakers. The event will take place on September 12th at the Hilton Midtown in New York City and will feature speeches from industry leaders and breakout sessions on a variety of topics. What topics will be covered at the event The[…]