Wondering How to Keep Ahead Of Your Competitors? The business world is now becoming extremely competitive, and a recent survey reported that approximately 40% of people move positions in […]
Marketing is the core of any business. If you run a successful marketing campaign, you are bound to be successful in business. As a marketer, it’s always good to ensure […]
By investing in a professionally designed website is not a guarantee of bringing traffic to your site. You might get frustrated with the traffic the site is getting even after […]
Database marketing can be an effective tool to sell services and products from your company, however like any type of marketing it’s not always clear what works—and what doesn’t. One […]
It’s hard to imagine how fast technology has led to the transformation of society in the last century. Yet as the saying goes, ‘the only constant thing in life is […]
It has long been held true that telemarketing has failed as a tool for businesses. However, in reality, this is far from the truth. In fact, Telemarketing is, to some […]
Vаrіоuѕ marketing tесhnіԛuеѕ can be іmрlеmеntеd to іmрrоvе Buѕіnеѕѕ to Business (B2B) marketing. Hоwеvеr, nоt аll реорlе gеt desired results frоm their business tо buѕіnеѕѕ data. Thіѕ іѕ оnе оf […]
With the GDPR (General Data Protection Regulation) applying from 28th May 2018, all parties that handle data must ensure that they have the relevant procedures in place to comply with […]
The B2B challenge The real challenge for businesses is how to generate increased sales through personalised marketing, and this extends beyond starting emails with “Hi ‘first name’” to actually create […]
As a marketer, it’s important to present and deliver your messages to your customers and prospects via cross-channels (Source). For example, many people are quite vigilant about advertising campaigns and […]