With the GDPR (General Data Protection Regulation) applying from 28th May 2018, all parties that handle data must ensure that they have the relevant procedures in place to comply with […]

The B2B challenge The real challenge for businesses is how to generate increased sales through personalised marketing, and this extends beyond starting emails with “Hi ‘first name’” to actually create […]

As a marketer, it’s important to present and deliver your messages to your customers and prospects via cross-channels (Source). For example, many people are quite vigilant about advertising campaigns and […]

If you are carrying out an email marketing campaign you need to know exactly how to put across your message to lead to a sales conversion. Here are a few […]

Companies every day receive all different kinds of data, and hold large amounts of data on their servers. It is easy to feel like you are drowning in information that […]

In today’s society, people are constantly bombarded with all sorts of information. As a marketer, you need to employ some subtle techniques to catch and keep potential customers’ attention. Here […]

The vote for the British exit from the EU was one of the largest economic decisions of 2016. Many businesses planning to expand into the UK market may be wondering […]

Data cleansing is one of the prerequisites of doing successful business, but not everyone is familiar with the depth of this concept. It refers to working with clean databases and […]

2 x Customer Service Advisors (full-time / part-time hours available) We are looking to recruit an enthusiastic customer service advisor with a natural flair for conversation and excellent listening skills […]

Marketing research is essential to any business; and when you’re trying to pinpoint who your potential customers are, it becomes even more important. Using market research to identify potential customers […]