Choosing Your Data Company Based On Pricing
The old saying “you get what you pay for” is incredibly true in marketing, and especially the data industry. Therefore, you must look for the best data company to supply data and the offerings they have.
If you are looking to purchase business data, there are so many elements to consider before price. The most important area is to ask your data supplier when this was last updated and guarantee.
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Unfortunately, purchasing cheap data purely based on price will not provide you with a 100% accurate database of prospects for your campaign. The database will probably include significant quantities and will therefore not be filtered around your strategic goals. This wastes an incredible amount of time. Do you really want to filter 4million records to find the ones that work for you?
It is true that genuine, unique quality business data is not sold cheaply, and you can expect to pay around £200 for 1,000 records which is an industry-standard. This covers overheads in constantly updating the data and ensuring that the contacts you are approaching still work. Much cheaper than this average price, and we recommend you ask plenty of questions.
Make sure to ask your data supplier:
- How often do you cleanse your data?
- How is the data sourced?
- Do you have all personal contacts?
- Do you have a 100% guarantee?
These are just a few simple questions you may want to ask your business data supplier that will enable you to identify whether the data is of good quality before you purchase.
How can Business Data Prospects data help my business?
Here at Business Data Prospects, we can provide up to date, 100% accurate data to help you expand your business and exceed your sales targets. We are the leading data company and supplier in the UK.
If you have any questions or want to enquire, please contact us by calling the number above. You can also reach us by filling out our contact form to request a callback.