Get the most from your Telemarketing Campaign
You always answer your phone when it rings, don’t you? Even if it is a telemarketer at the other end of the call over 99% of people will be polite and listen to what they have to offer. Telemarketing has become a widely adopted promotional tool, as it is a medium of direct marketing through which a company interacts with the customer to sell their prospective products or services.
Telemarketing has become a cost effective and efficient strategy to lower in traffic for your pipeline. Nowadays phones are not the only way to collect telemarketing data therefore recently; virtual telemarketing has surfaced in this sector of the industry. Once the representative can communicate with the audience the dialogues exchanged are able to influence their choices in a lot of ways.
Telemarketing data can help you to target customers from a specifically niche market giving you an edge over your competitors. Here is a list of telemarketing tips to ensure you have telesales success.
The customer expects to hear something that is to the point and enticing, if your deliverance seems prolonged and boring then it will become a source of displeasure for your client. You must make sure you listen to their queries and provide a solution to their problems. Make references to things that might be connected to what you are offering because satisfying a client will increase your credibility immensely and makes your company look professional.
The use of phrases and prompts
Telemarketing data can’t be collected through visual representation so when you are on a call with a client make sure that you have a list of catchy phrases and specific questions in mind. Rather than rattling around asking irrelevant questions take the help of persuasive and descriptive statements. This will help you to generate sales and save a lot of time and shows the client that you know what you are doing and are using as little time of theirs as possible. This makes you look professional to the client and this could make it more likely for them to place an order with you.
Don’t force the customers
Convince the customer by talking them through about what you are trying to sell. Don’t jump in to conclude and ask them if they want it or not because the answer will not be in your favour. Get to know information about them so that they don’t make many objections against the product you are trying to sell. Make recommendations at the end and it will hit the target!
People often ignore the importance of ‘when to call?’ because they seem to think that any time is suitable. You need to make a list of the people and at what time did they respond positively. Surveys show that there are specific intervals of time in the whole day when an individual can be influenced with different methods of marketing. You don’t want to be calling someone at times of day when they are busy as this might irritate the contact. Maybe ask when the best time to call is if they are busy when you phone up the first time.
Make an impact
Use the customer’s first name by taking permission as it develops familiarity. Greet them warmly; don’t become casual but stick to a little professional tone. Attend to their likes and dislike and make comparisons. The more you evaluate the more the customer will understand the worth of the product you are offering and from there can decide if it is the right product or service for them. If you make a good impact, then the client is more likely to remember your company and the product or service which you provide in case they need your services in the future.
If you are in search of business telemarketing data that can assist with a successful telemarketing project contact BDP Agency for high quality business solutions.
If you have any questions or want to make an enquiry, please contact us by calling 0333 200 1860 or fill out our contact form to request a call back.