Author: Laura Armitage

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BDP Agency – COVID-19 Firstly, we hope you, your family and your friends are keeping safe and well. BDP Agency has listened to our clients and like many businesses, we didn’t have a plan for this. Saying Covid-19 was a shock to SMEs and the global economy is perhaps a slight understatement. Our top priority[…]

Considering new business data for the new year ahead It’s the start of a new year and with that comes a lot of change. Some of these changes could hinder the effectiveness of your marketing such as position changes in jobs bringing in new contacts and making your old database irrelevant. Why not start off[…]

Writing Emails to Help Convert a Sale When carrying out an email marketing campaign you need to know exactly how to put across your message to lead to a sales conversion. Here are a few tips and options with our email lists for sale: Write for your specific segment If you write your email with[…]

Transform Your Company’s Data Companies every day receive all different kinds of data and hold large amounts of data on their servers. It is easy to feel like you are drowning in information that is not directly helpful within your decision making. Data is a powerful tool that can be used to improve customer experience[…]

Buy customer data and catch their attention In today’s society, people are constantly bombarded with all sorts of information. As a marketer, you need to employ some subtle techniques to catch and keep potential customers’ attention. Here are a few suggestions for when you buy customer data:

The effect of Brexit on UK Market Prospects The vote for the British exit from the EU was one of the largest economic decisions of 2016. How will this affect business prospecting in the UK? Many businesses planning to expand into the UK market may be wondering what the repercussions and effects will be in[…]

What is data hygiene and why is it so important? What is data hygiene? Data hygiene is also known as data cleansing and this is one of the prerequisites of successful business, but not everyone is familiar with the depth of this concept. It refers to working with clean databases and ensuring the removal of[…]

How to Convert Customers Using Email Marketing Lists When you purchase a new email marketing list, the most important part is to use the list to its full potential to turn your prospects into new clients.  This may sound obvious, although sometimes companies dive into purchasing B2B data without any thought on who they are[…]